Harold "Hype" Williams (born 1970 in Queens, New York) is an American music video and film director of African-American and Honduran descent. The son of working-class parents, he grew up wanting to be a painter. Williams displayed his work by tagging local billboards, storefronts, and playgrounds using HYPE as his graffiti tag. "That's probably what stimulated my interests in color," he says. "I wanted to be Basquiat or Keith Haring of the streets."
Williams is notable for creating a number of groundbreaking and successful music videos for hip hop and R&B artists such as LL Cool J ("Doin' It"), Nas ("If I Ruled The World (Imagine That)", Missy Elliott ("The Rain (Supa Dupa Fly)", "She's a Bitch"), Busta Rhymes ("Put Your Hands Where My Eyes Could See") and Jay-Z ("Big Pimpin').
In 1998, he directed his first feature film, Belly.
Williams "signature style", although it is not exhibited in all videos, involves shots placed in regular widescreen ratio, while another set of shots is placed in the spaces which would normally be left blank in widescreen ratio videos. Videos that use this style include "So Sick" by Ne-Yo, "In My Hood" by Young Jeezy, "Check On It" by Beyoncé, and many others.
Even today Hype Williams continues to earn accolades from audiences, critics and industry peers for his vibrantly entertaining work in music, film, photography and advertising he has shot over 200 music videos.
Hype is an auteur of the more comercially frameworked music videos, although he holds artistic merit a lot of his videos feature performance based styles that market the artist. And reinforces meta-narratives.
Williams is notable for creating a number of groundbreaking and successful music videos for hip hop and R&B artists such as LL Cool J ("Doin' It"), Nas ("If I Ruled The World (Imagine That)", Missy Elliott ("The Rain (Supa Dupa Fly)", "She's a Bitch"), Busta Rhymes ("Put Your Hands Where My Eyes Could See") and Jay-Z ("Big Pimpin').
In 1998, he directed his first feature film, Belly.
Williams "signature style", although it is not exhibited in all videos, involves shots placed in regular widescreen ratio, while another set of shots is placed in the spaces which would normally be left blank in widescreen ratio videos. Videos that use this style include "So Sick" by Ne-Yo, "In My Hood" by Young Jeezy, "Check On It" by Beyoncé, and many others.
Even today Hype Williams continues to earn accolades from audiences, critics and industry peers for his vibrantly entertaining work in music, film, photography and advertising he has shot over 200 music videos.
Hype is an auteur of the more comercially frameworked music videos, although he holds artistic merit a lot of his videos feature performance based styles that market the artist. And reinforces meta-narratives.
This just reads like info from wikipedia. Where is your analysis of the actual videos? What have you learnt from looking at them? This earns you no marks as it is.
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